Marketing Management for the Hospitality Industry: A Strategic Approach

Material TypeBookLanguageEnglish
TitleMarketing Management for the Hospitality Industry: A Strategic ApproachAuthor(S)Allen Z. Reich
Publication DataPublished April 7th 1997 by WileyPublication DatePublished April 7th 1997 by Wiley
EditionPhysical DescriptionHardcover
Subjecthospital managementSubject Headingshospital management
Pages560 pagesCopies2

Book - hospital management