Title Author Hits
Building-Up versus Paring-Down: Consumer Responses to Recommendations When Customizing Written by Super User Hits: 209
Engaging Dissatisfied Retail Employees to Voice Promotive Ideas: The Role of Continuance Commitment Written by Super User Hits: 204
Benchmarking Retail Productivity Considering Retail Pricing and Format Strategy Written by Super User Hits: 193
The Power of Simplicity: Processing Fluency and the Effects of Olfactory Cues on Retail Sales Written by Super User Hits: 241
Against the Green: A Multi-method Examination of the Barriers to Green Consumption Written by Super User Hits: 197
Why are Consumers Less Loss Averse in Internal than External Reference Prices? Written by Super User Hits: 233
Customer Rage Back-Story: Linking Needs-Based Cognitive Appraisal to Service Failure Type Written by Super User Hits: 174
Staff Word-of-Mouth (SWOM) and retail employee recruitment Written by Super User Hits: 295
Capturing the Evolution of Customer–Firm Relationships: How Customers Become More (or Less) Valuable Over Time Written by Super User Hits: 217
Revisiting the Satisfaction–Loyalty Relationship: Empirical Generalizations and Directions for Future Research Written by Super User Hits: 350
Customer Relationship Stage and the Use of Picture-Dominant versus Text-Dominant Advertising: A Field Study Written by Super User Hits: 162
Why Quality May Not Always Win: The Impact of Product Generation Life Cycles on Quality and Network Effects in High-tech Markets Written by Super User Hits: 178
Trust during retail encounters: A touchy proposition Written by Super User Hits: 171
When do customers offer firms a “second chance” following a double deviation? The impact of inferred firm motives on customer revenge and reconciliation Written by Super User Hits: 178
Group Buying: A Strategic Form of Consumer Collective Written by Super User Hits: 222
Pure Components versus Pure Bundling in a Marketing Channel Written by Super User Hits: 179
Shaping Retail Brand Personality Perceptions by Bodily Experiences Written by Super User Hits: 156
Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers Written by Super User Hits: 165
The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity Written by Super User Hits: 168
Effects of opening and closing stores on chain retailer performance Written by Super User Hits: 117
Are Men Seduced by Red? The Effect of Red Versus Black Prices on Price Perceptions Written by Super User Hits: 143
Loss leaders and cross-category retailer pass-through: A Bayesian multilevel analysis Written by Super User Hits: 177
Orchestrating rituals through retailers: An examination of gift registry Written by Super User Hits: 134
Trademark Strategy in the Internet Age: Customer Hijacking and the Doctrine of Initial Interest Confusion Written by Super User Hits: 165
Fix It or Leave It? Customer Recovery from Self-service Technology Failures Written by Super User Hits: 284