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Sales forecasting management understanding the techniques systems and management of the sales forecasting process for Mentzer John T

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Sales forecasting management understanding the techniques systems and management of the sales forecasting process for Mentzer John T

Material TypeBookLanguageEnglish
TitleSales forecasting management understanding the techniques systems and management of the sales forecasting process for Mentzer John T Author(S)Mentzer John T
Vola)Sales forecasting - x)Management Publication Date1998
Responsible AuthorshipJohn T Mentzer Carol C Bienstock Physical Description274 p :
CategoryEnglish BooksSubjectMarketing research Management
Cataloging Sourcea)DLC c)DLC d)DLC d)EG-EULCISBN0761908234
DDC No.309853