Territorial brands for tourism development: A statistical analysis on the Marche region

Material TypeArticleLanguageEnglish
TitleTerritorial brands for tourism development: A statistical analysis on the Marche region Author(S)Eleonora Lorenzini (Author)
Abstract  The paper aims at understanding the impact of territorial brands on tourism development studying the statistical relevance of belonging to the Association The Most Beautiful Villages of Italy ...Paginationp540–560
SubjectEconomicsDescriptorsTourism
Journal TitleAnnals of Tourism Research  
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