Seek and You Shall Find? How Need for Orientation Moderates Knowledge Gain from Twitter Use

Material TypeArticleLanguageEnglish
TitleSeek and You Shall Find? How Need for Orientation Moderates Knowledge Gain from Twitter Use Author(S)Eun-Ju Lee (Author)
Abstract  A Web-based survey (N=306) examined if Twitter use enhances individuals' news knowledge, and if so, how such effects might vary depending on their need for orientation (NFO) and the type of news (hard vs. soft). The duration of Twitter use positively predicted hard news knowledge, ...Paginationp745-765
SubjectCommunicationDescriptorsCommunication
Journal TitleJournal of Communication  
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