Revisiting the Worksite in Worksite Health Campaigns: Evidence From a Multisite Organ Donation Campaign

Material TypeArticleLanguageEnglish
TitleRevisiting the Worksite in Worksite Health Campaigns: Evidence From a Multisite Organ Donation Campaign Author(S)Tyler R. Harrison (Author)
Abstract  This article advances the beginnings of a general theory of organizational features to aid in understanding why health campaigns that work well in one organization may be ineffectual in another organization. ...Paginationp 535–555
SubjectCommunicationDescriptorsCommunication
Journal TitleJournal of Communication  
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