Reinforcement of the Political Self Through Selective Exposure to Political Messages

Material TypeArticleLanguageEnglish
TitleReinforcement of the Political Self Through Selective Exposure to Political Messages Author(S)Silvia Knobloch-Westerwick (Author)
Abstract  The idea that recipients prefer messages that reinforce preexisting attitudes and self-perceptions has pervaded much communication research, but effects of selective exposure are rarely examined. ...Paginationp 349–368
SubjectCommunicationDescriptorsCommunication
Journal TitleJournal of Communication  
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