Social Media and Firm Equity Value

Material TypeArticleLanguageEnglish
TitleSocial Media and Firm Equity Value Author(S)Xueming Luo (Author)
Abstract  Companies have increasingly advocated social media technologies to transform businesses and improve organizational performance..... ...Paginationp 146–163
SubjectManagementDescriptorsInformation technology Computers
Journal TitleInformation Systems Research  
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