Letting Rivals Come Close or Warding Them Off? The Effects of Substitution Threat on Imitation Deterrence

Material TypeArticleLanguageEnglish
TitleLetting Rivals Come Close or Warding Them Off? The Effects of Substitution Threat on Imitation Deterrence Author(S)Francisco Polidoro Jr (Author)
Abstract  A resource-based theory postulate is that firms must defend their resources against imitation to sustain competitive advantage. However, by deterring imitation, firms may induce rivals to create substitutes. This study shows that, contrary to received wisdom, firms are not uniformly inclined to deter resource imitation ...Paginationp369-392
SubjectManagementDescriptorsManagement
Journal TitleThe Academy of Management Journal  
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