Title Author Hits
Building-Up versus Paring-Down: Consumer Responses to Recommendations When Customizing Written by Super User Hits: 226
Engaging Dissatisfied Retail Employees to Voice Promotive Ideas: The Role of Continuance Commitment Written by Super User Hits: 250
Benchmarking Retail Productivity Considering Retail Pricing and Format Strategy Written by Super User Hits: 240
The Power of Simplicity: Processing Fluency and the Effects of Olfactory Cues on Retail Sales Written by Super User Hits: 312
Against the Green: A Multi-method Examination of the Barriers to Green Consumption Written by Super User Hits: 220
Why are Consumers Less Loss Averse in Internal than External Reference Prices? Written by Super User Hits: 249
Customer Rage Back-Story: Linking Needs-Based Cognitive Appraisal to Service Failure Type Written by Super User Hits: 188
Staff Word-of-Mouth (SWOM) and retail employee recruitment Written by Super User Hits: 311
Capturing the Evolution of Customer–Firm Relationships: How Customers Become More (or Less) Valuable Over Time Written by Super User Hits: 234
Revisiting the Satisfaction–Loyalty Relationship: Empirical Generalizations and Directions for Future Research Written by Super User Hits: 431
Customer Relationship Stage and the Use of Picture-Dominant versus Text-Dominant Advertising: A Field Study Written by Super User Hits: 218
Why Quality May Not Always Win: The Impact of Product Generation Life Cycles on Quality and Network Effects in High-tech Markets Written by Super User Hits: 203
Trust during retail encounters: A touchy proposition Written by Super User Hits: 184
When do customers offer firms a “second chance” following a double deviation? The impact of inferred firm motives on customer revenge and reconciliation Written by Super User Hits: 196
Group Buying: A Strategic Form of Consumer Collective Written by Super User Hits: 245
Pure Components versus Pure Bundling in a Marketing Channel Written by Super User Hits: 195
Shaping Retail Brand Personality Perceptions by Bodily Experiences Written by Super User Hits: 169
Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers Written by Super User Hits: 184
The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity Written by Super User Hits: 216
Effects of opening and closing stores on chain retailer performance Written by Super User Hits: 181
Are Men Seduced by Red? The Effect of Red Versus Black Prices on Price Perceptions Written by Super User Hits: 156
Loss leaders and cross-category retailer pass-through: A Bayesian multilevel analysis Written by Super User Hits: 219
Orchestrating rituals through retailers: An examination of gift registry Written by Super User Hits: 196
Trademark Strategy in the Internet Age: Customer Hijacking and the Doctrine of Initial Interest Confusion Written by Super User Hits: 233
Fix It or Leave It? Customer Recovery from Self-service Technology Failures Written by Super User Hits: 306